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Tuesday, November 21, 2006

Do you know about RSS Feed?

RSS is a format for syndicating content and metadata over the Internet. It is commonly used to share headlines and links to news articles. With news articles, the actual article isn't usually shared, but metadata about the article is; this metadata can include a headline, a URL, or a summary. RSS is an important tool for publishers because feeds can be used to syndicate content, and to integrate third-party content into your site.

Article about RSS Feeds; RSS is a form of eXtensible Markup Language or XML. Viewing an RSS feed in a web browser generally produces code that is not easy for website visitors to decipher. As a result, webmasters use tools to display the content contained in an RSS feed.

Benefit to the Webmaster:
As the web has become more crowded webmasters have been striving to provide fresh and up to date content for their website visitors. Many webmasters have discovered they can easily utilize the information in RSS feeds to provide fresh web content.

RSS Allows Webmasters:
  • Provide fresh and relevant content on their website, which encourages users to return.
  • Constantly changing content means that search engine spiders will visit more frequently.
  • Automate content delivery.
Benefit to Web Surfers:
The beauty of RSS is that readers can quickly scan headlines (titles) and read articles of interest. Because the information is condensed and provided in a single location users can generally review more information in a shorter time frame. Additional information is only a click away. Best of all readers choose the feeds they wish to see, there is no spam with RSS. If you are not completely thrilled with the content appearing in a feed simply remove it from the newsreader.

RSS Allows for Users:
  • Easily locate information.
  • Read condensced information or 'soundbytes' with clearly marked and dated topic material.Classify and categorize information in an easy to navigate manner.
  • Maximize their time without having to deal with spam.
RSS feeds can be viewed in a news aggregator or reader, which constantly updates and shows unread feeds. I found the functionality of the newsreaders to be similar to a simple email client. Consumers generally enter the URL of any RSS feeds that interest them.

RSS Allows for Content Developer:
  • Increase exposure in niche markets.
  • Communicate with user bases and reach potential customers via an alternate communication method.
  • Disseminate relevant information.
  • Define themselves as an industry expert.
  • Automate content delivery.
RSS has effectively standardized the format for content delivery and has effectively defined the accepted standard for content distribution and syndication. RSS will likely rival email as a means of content distribution in another few years. The shear simplicity makes the technology very appealing.

How RSS is used:
  • A publisher has some content that they want to publicize.
  • They create an RSS channel for their content.
  • In this channel, they include items for Web pages they want to promote.
  • This channel can be read by remote applications, and converted to headlines and links. These links can be incorporated into new Web pages, or read in dedicated readers.
  • People see the links on various sites, click on them, and go to the original publisher's site.
While headline syndication is the most common use for RSS, it is also used for many other purposes. RSS is a very popular format in the weblog community. It's also used for photo diaries, classified ad listings, recipes, reviews, and for tracking the status of software packages.

Benefit of Using RSS:
RSS is an easy way for you to be alerted when content that interests you appears on your favorite Web sites. Instead of visiting a particular Web site to browse for new articles and features, RSS automatically tells you when something new is posted online.Click on the section title link to obtain the RSS URL, which you will see in the "Address" field of your browser. Simply copy this URL and follow the instructions for your particular news reader to subscribe.

For more information on RSS Feeds visit at http://www.halfvalue.com and http://www.halfvalue.co.uk.

Tuesday, November 14, 2006

Important characteristics of webpage

A web page or webpage is a resource of information that is suitable for the World Wide Web and can be accessed through a web browser. This information is usually in HTML or XHTML format, and may provide navigation to other web pages via hypertext links.

A webpage that will stand out and be noticed by your visitors. One that will keep those visitors returning to your site, again and again. An effective webpage that is 95% better than most of the other pages on the Net.

Optimized:

  • Search engine optimization (SEO) is a subset of search engine marketing, and deals with improving the number and/or quality of visitors to a web site from "natural" listings. The term SEO can also refer to "search engine optimizers", an industry of consultants who carry out optimization projects on behalf of clients.
  • The average webpage will get most of its traffĂ­c from the search engines, mainly Google, although MSN and Yahoo are also worth considering. Optimize your page for Google. Use a simple hierarchy; keep your pages no more than three clicks away from the main page. Linking all your pages to your index page is a good practice, always do this. The search engines will find your page faster if it is linked directly from the main index page of your site.

Easy Navigation:

  • One reason for this is that site designers do not place themselves into the mind of a first-time visitor to the site. Designers know the contents of their sites and the way to reach any page, and assume that anyone else can do the same!
  • A great webpage will have easy and simple navigation. Link your page to and from your main index page if you can. Make sure you link to it from your sitemap page. Many webmasters put all the main links on their site at the top or the bottom of all their webpages, so that a visitor can freely move around and find what they're looking for. Keep your visitors' comfort level in mind at all times.

Fresh Content:
A webpage will always have fresh content. Make sure you update your webpage often. Our world's technology changes rapidly, make sure your material is current and still revelant.

Selected Keyword

  • Good keywords are the very first building blocks you must consider before your webpage even becomes a dim notion in your head. Picking the right keyword or keyword phrase is the ultimate factor that will determine the success or failure of your webpage. You must do major research on the keyword or keyword phrases that will be the focal point and drawing card for your webpage.
  • The quality and relevance of your website traffic would largely depend on the keywords or key phrases you are targeting. Therefore, it is important to target the right keywords. Your keywords should be related to the theme of your website.

Design
A web page or webpage is a resource of information that is suitable for the World Wide Web and can be accessed through a web browser. This information is usually in HTML or XHTML format, and may provide navigation to other web pages via hypertext links.

  • Design the webpage Simple and clear because the visitor read carefully. The webpage design professional. Do spelling and grammar check.
  • Keep your visitors in mind at all times when designing your webpage. Keep it on topic, keep it related to your keywords. Most marketing studies show that's its best not to confuse your visitors with too many options.
Bookmarkable
A great webpage will always be bookmarkable. Your visitor will want to bookmark your page and return to it for more information. Make sure you make it easy for your visitor to bookmark your page. Use a bookmark script. Make sure you have a favicon, this is a small logo you place on your site and it will be automatically picked up and displayed in your visitor's bookmarks, drawing attention to your page.

For more information on Characteristics of Webpage visit at http://www.halfvalue.com and http://www.halfvalue.co.uk.